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Natural Resources Industry Marketing Manager Job at PayPal
This marketing manager will develop and drive integrated marketing programs for Accenture’s Chemicals and Natural Resources industry segments.
Develop and execute global, multichannel, integrated marketing strategies and plans to support Accenture’s Chemicals and Natural Resources practices:
+ Responsibility for the industry client experience journeys based on the industry audience personas (includes understanding and defining the ideal associations, events, publications, social and other industry priority experiences).
+ Collaborate with the industry account-based marketers, as well as the Client Group marketers in priority geographies to localize global industry marketing campaigns.
+ Lead the event strategy, working with the business, event, and relevant M+C teams to plan and execute both virtual and in-person events.
+ Lead industry solution marketing program—working with business stakeholders on messaging, developing industry solution marketing material and managing marketing activations.
+ Serve as primary Chemicals & Natural Resources liaison to other M+C campaigns—helping vet where we should trigger industry marketing activations.
+ Optimize marketing programs and improve client engagement using business intelligence tools and reports.
+ Work with Campaign Management Team to provide brief, strategy, budget and outcomes for go-to-market execution.
+ Collaborate with other parts of the Marketing + Communications team on marketing activations for industry marketing campaigns including social media, digital marketing (website, e-mail marketing), events and more.
+ Manage relationships with internal marketing teams for key ecosystem partners
+ Contribute, as needed, to Chemicals & Natural Resources content development program when help is needed to complete key pieces of thought leadership.
Skills & Work Experience
+ Minimum of 7 years of marketing experience with professional services/B2B marketing experience preferred.
+ Superior program management
+ Proven track record and experience developing and executing internal and external marketing campaigns/communications strategies and success in return on investment
+ Proven experience in marketing collateral development
Bachelors degree or other 4-year university degree
+ Mastery of the English language – both verbal and written
+ Superior communication skills
+ High attention to detail
+ Strong multichannel and multi-geography marketing skills
+ Ability to cut through clutter/obstacles and deliver programs in a timely manner
+ Strong executive presence with ability to interface with senior executives, ask questions, bring marketing strategy and consulting expertise
+ Ability to operate in a virtual (technology-enabled) global team environment
Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Interactive, Technology and Operations services—all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 514,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities. Visit us at www.accenture.com.
At Accenture, our philosophy is anchored in recognising that our people are multi-dimensional. We take an intersectional human approach to create a work environment where all people feel like they can bring their authentic selves to work, every day.
We believe that equality drives innovation. Our commitment to accelerating equality starts at the top with our board and CEO and extends across every part of the company. This comes to life when our people own the equality agenda, making it part of their jobs – every decision, every day – and feel free to speak up and to act.
We do not tolerate discrimination because of differences, such as age, ability, ethnicity, gender, gender identity or expression, religion, or sexual orientation. We want a workplace that is inclusive and diverse to that end we are setting bold goals and taking comprehensive action. To achieve these goals, we collect infomation that allows us to track the effectiveness of our Inclusion and Diversity programs.
Learn how Accenture protects your personal data and know your rights in relation to your personal data. Read more about our Privacy Statement. (https://www.accenture.com/au-en/about/privacy-policy)
Hemisha Khapre is the Recruiter managing this role. As the team experience high volumes of applications, we appreciate your patience to allow for a fair and timely process. More information on this Job
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: IT Jobs
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